Tumblr

Tumblr is a unique hybrid of blogging and social media where users:

Create Niche Blogs:
• Fandom deep dives (TV/book/gaming)
• Aesthetic mood boards
• Social justice discourse

Content Specialties:
✓ GIF-heavy reaction posts
✓ Serialized webcomics
✓ Hyper-specific memes

Community Culture:
• “Reblog etiquette” norms
• Ask box conversations
• “This Cured My Depression” tags

Key Features:
✓ 2018 NSFW ban reshaped demographics
✓ “Dashboard” algorithm customization
✓ “XKit” third-party enhancements